PENGARUH KUALITAS INFORMASI, KEMAMPUAN INDIVIDUAL DAN NORMA SUBYEKTIF TERHADAP MINAT MAHASISWA DALAM MENGGUNAKAN INTERNET SEBAGAI SUMBER PUSTAKA

PENGARUH KUALITAS INFORMASI, KEMAMPUAN INDIVIDUAL DAN NORMA SUBYEKTIF TERHADAP MINAT MAHASISWA DALAM MENGGUNAKAN INTERNET SEBAGAI SUMBER PUSTAKA

FEMILIA ZAHRA

UNIVERSITAS TADULAKO

ABSTRACT

This research intends to analyze factors that affect the students’ intention in  sing

internet as literature source or reference, that is information quality factor, individual capability (computer self-efficacy and knowledge search domain), and subjective norms. This research using TAM (Technology Acceptance Model) as basic research model and combine this with construct in Theory Planned Behavior (TPB) to complete the TAM. Data gained by disseminating 360 questionnaires overall the Faculties at Gadjah Mada University.. The data analysis conducted under the Structural Equation Model (SEM) with AMOS Program Version 5.0.

The result of this research shows that information quality positively and significantly affects the students’ intention in using the internet as literature source with perceived usefulness as mediation. Moreover, this research also shows that individual capability (computer self-efficacy and knowledge search domain) positively and significantly affects the student’s intention in using the internet as literature source with perceived ease of use as mediation. Other finding is that subjective norms may directly affect the student’s intention in using the internet as literature source without the mediation of perceived usefulness and perceived ease of use.

Key words: Information Quality, Computer Self-Efficacy, Knowledge Search Domain, Subjective Norm, Perceived Usefulness, Perceived Ease of Use, Structural Equation Model

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